The majority of the dishes made had the brightness of the evening sun as it set beyond the hills. The brightness of the golden spice of the east called saffron. Saffron is a major part of the dishes and way of life of the Persian countryside. The healing wonders of saffron are explained in many history books to cure every disease known to man because of its bio-active components. Nicesaffron is a family owned business that is passed down from generation to generation. We intend to keep the family tradition while sharing our love and passion for saffron by selling this most delicate and finest spice in the world: the Persian SAFFRON. With over 50 years of expertise passed down, it has propelled us to not only sell saffron but to give the world the best saffron spice available in any market.